Channel Marketing planning, execution and follow up with the key Russia retailers for PC hardware product group of Microsoft (keyboards, mice, web cameras, headsets)

Accountabilities: -Strategic yearly marketing plan creation based on the global and local targets for B2C area of business -Channel marketing support for Jabra B2C distribution channels – TCS, CSS, CES and Consumer Electronics chains -Marketing budget control and marketing payments follow up -Cooperation with global and regional marketing teams in Denmark -Reporting and ROI calculation for marketing investments -Search and agreement with external parties for co-promotions -POS material creation and adaptation -Conducting a tender for PR agency -PR communication strategy and supervision of PR agency -Events, press conferences and product launches -Channel promotions, incentive programs -Digital marketing and direct mailing

Responsible for strategic yearly marketing plan development, channel marketing support, maintaining yearly marketing budget, PR communication strategy in all countries, channel promotions and incentive programs, ROI calculation for marketing investments, organization of exhibitions and incentive trips, cooperation with strategic alliance partners – Cisco, Microsoft, Avaya, product launches in the local markets

Responsible for B2B and B2C channel marketing support, maintaining yearly marketing budget, cooperation with marketing teams in Denmark and Germany, adaptation of global marketing campaigns, PR in Russia

Responsible for conduction of local suppliers’ tender, cooperation with external customers re sales, deliveries, promotions for SE products, monitoring company KPIs, project leader for new organizational set up

Responsible for sales plan creation in cooperation with sales and marketing teams, product customization for marketing promotions, cooperation with external clients re deliveries and sales volumes, product lifecycle management, project leader for all planning projects within MU Russia

Responsible for order management in SAP, communication with customers regarding deliveries and payments, cooperation with freight forwarders

Responsible for assisting head of the representative office with customers’, documentation, translations, business trips’ arrangements

Economics, management

Philology/foreign languages, Philology (qualification - teacher of German and English)

The chartered institute of marketing, Professional Diploma in marketing

language courses, 2 levels of French course

training center, Complaint/Conflict Management training

training center, Time management training

training center, presentation skills course

training center, Basic Project Management training

Kolomna Training College, major in accounting